Test Your Crisis Communications Readiness -- Survive -- Atkinson Public Relations

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Test Your Crisis Communications Readiness

Is your company ready to communicate during a major crisis? Find out with our test.

After answering the questions below, click "see my score" for Atkinson Public Relation's evaluation of your crisis communications readiness.

1. Is your organization proactive in addressing issues before they become crises?	Yes No
2. Do employees/associates in all locations know exactly what to do and whom to call when a crisis happens?	Yes No
3. Do you have an identified team of people responsible for regularly managing issues and crises?	Yes No
4. Do you avoid the media in a crisis?	Yes No
5. Do you review and update your crisis response protocols every year?	Yes No
6. Do you have spokesperson(s) who are identified, trained, and effective in speaking for the company during a crisis?	Yes No
7. Do you wait until you know all the facts before communicating about a crisis?	Yes No
8. Do you have an updated and readily accessible database of stakeholders (clients, vendors, employees, etc.) who might need information from you in times of crisis?	Yes No
9. Has your leadership team worked through mock crisis scenarios and situations to evaluate your ability to respond?	Yes No
10. If your CEO were on vacation and not easily reachable, are you confident that your company could handle a crisis without him or her?	Yes No

Future Survive Articles

	Keeping credibility during a crisis
	Issue vs. crisis
	Telling employees bad news
	When a reporter calls