It's been a few days since Undercover Boss (Sundays at 9/8c) aired right after the Super Bowl. We're still a little obsessed with it and like to talk about the show to anyone who will listen.

If you haven't seen it, the premise is simple: The head of a large corporation trades in his suit and tie for a week as he "trains" with several employees in the field (and a documentary crew gets it all on camera). Sunday's

In the late 1990s, Don Peppers and Martha Rogers introduced the concept of "mass customization" in their landmark book, The One to One Future.

Their premise was to create systems that combine the cost efficiencies of mass production processes with the flexibility of individual customization to create ideal solutions for a client.

Our client Pinnacle Financial Partners has applied this principle to great success and