<?xml version="1.0" encoding="UTF-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Atkinson Public Relations - Articles</title><link>http://www.atkinsonpr.com/</link><description>Atkinson Public Relations</description><generator>Springboard Feed Generator</generator><language>en-us</language><pubDate>Mon, 18 Jan 2010 18:47:44 -0500</pubDate><lastBuildDate>Mon, 18 Jan 2010 18:47:44 -0500</lastBuildDate><atom:link href="http://www.atkinsonpr.com/listings/feed/rss.xml" rel="self" type="application/rss+xml" /><item><title>What's in a Name?</title><link>http://www.atkinsonpr.com/listings/articles/whats-in-a-name/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Learn the qualities of and keys to choosing a good name.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:47:44 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/whats-in-a-name/</guid></item><item><title>What is Reputation?</title><link>http://www.atkinsonpr.com/listings/articles/what-is-reputation/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>How others view your company affects the bottom line. Learn the key elements of a reputation and how to build the one you want.</p></div><!-- end of info -->]]></description><pubDate>Mon, 01 Feb 2010 15:15:57 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/what-is-reputation/</guid></item><item><title>Transparency Isn't Enough</title><link>http://www.atkinsonpr.com/listings/articles/transparency-isnt-enough/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Public companies are required by regulation to disclose certain information. They should also feel obligated to help stakeholders understand that information.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:49:09 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/transparency-isnt-enough/</guid></item><item><title>Six Approaches to Writing for Social Media</title><link>http://www.atkinsonpr.com/listings/articles/six-approaches-to-writing-for-social-media/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Social media is an online publishing revolution. The key to success is packaging content in a meaningful way.</p></div><!-- end of info -->]]></description><pubDate>Tue, 19 Jan 2010 12:26:12 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/six-approaches-to-writing-for-social-media/</guid></item><item><title>Right Brain vs. Left Brain</title><link>http://www.atkinsonpr.com/listings/articles/right-brain-vs-left-brain/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Our minds have a constant struggle between our left-brain (logic) and our right-brain (emotion). Finding the right balance in marketing is vital.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:50:49 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/right-brain-vs-left-brain/</guid></item><item><title>Publish Your Way to Growth</title><link>http://www.atkinsonpr.com/listings/articles/publish-your-way-to-growth/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p></p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:43:54 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/publish-your-way-to-growth/</guid></item><item><title>Measuring the Quality of Relationships</title><link>http://www.atkinsonpr.com/listings/articles/measuring-the-quality-of-relationships/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Business revolves around relationships. Learn how to assess and measure the quality of relationships with key audiences.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:52:27 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/measuring-the-quality-of-relationships/</guid></item><item><title>Get the First 100 Days Right</title><link>http://www.atkinsonpr.com/listings/articles/get-the-first-100-days-right/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>The first 100 days are crucial for any new CEO. Learn how to establish credibility that will drive success for years to come.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:42:34 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/get-the-first-100-days-right/</guid></item><item><title>Avoid Start-Up False Starts</title><link>http://www.atkinsonpr.com/listings/articles/cardinal-rules-for-surviving-a-crisis/</link><description><![CDATA[<div id="info"><h3>Project:</h3><p>Common wisdom sometimes isn't good. Find out the five PR and marketing myths to avoid when launching your business.</p></div><!-- end of info -->]]></description><pubDate>Mon, 18 Jan 2010 18:44:55 -0500</pubDate><guid>http://www.atkinsonpr.com/listings/articles/cardinal-rules-for-surviving-a-crisis/</guid></item></channel></rss>